Air Canada gaffe shows need for social media monitoring

August 7, 2010 1 comment

Corporate reputation management is becoming a big deal on the social web. Just ask United Airlines and their series of luggage handling gaffes that led to hit song United Breaks Guitars.
Halifax musician Dave Carroll gained huge audience and support “by sticking it to the man” after exhausting every [...]

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Blogging key to healthy democracy

July 17, 2010 No comments yet

It is said if you don’t vote, you get the government you deserve. In other words, exercise your democratic right or suffer the consequences.
The same can now be said for having a voice in social media, particularly blogging. If you don’t create content, you have willingly issued your own gag order. [...]

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Social media marketing can’t stand alone

July 3, 2010 No comments yet

War, huh, yeah
What is it good for
Absolutely nothing
Uh-huh
There’s an increasing chorus of voices that, somewhat like the lyric from the ’60s hit protest song War, wonders whether social media may be good for “absolutely nothing” when it comes to business.
Oddly enough, for a fellow who runs a Calgary social media agency, [...]

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News Talk 650 interview on social media and age

June 28, 2010 No comments yet

Richard Brown (sitting in for John Gormley) of News Talk 650 CKOM interviews Doug Lacombe of Calgary social media agency communicatto on the topic of social media, age, adoption rates, and its impact on journalism.
Listen now to the roughly 15 minute interview:

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Al Jazeera piece on BP oil spill and PR

May 24, 2010 No comments yet

Interesting program on the PR nightmare BP has created for itself with the catastrophic 2010 oil spill on Al Jazeera’s “Listening Post” media program.
Disclosure – I have a tiny bit around minute 4.

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Socializing the association; IABC’s “Dare to Lead” #D2L2010

May 16, 2010 No comments yet

Yesterday I had the privilege of presenting at the IABC Canadian Western Region “Dare to Lead” conference (hashtag #D2L2010 on Twitter). Dare to Lead is an annual leadership conference for IABC board members across Western Canada, this time held in Calgary, the third largest IABC chapter in the world.
My talk was on “Socializing the association”. [...]

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Boomers scared of losing privacy on Facebook

May 15, 2010 No comments yet

There’s an old joke: “What happens in Vegas stays on Facebook.” It causes most of my generation (boomers) to chuckle, because it feels like there’s a grain of truth in the humour. Facebook causes us to get our privacy hackles up in a big way.
Boomers worry about privacy. We were taught on our mother’s knees [...]

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Social media spreads BP oil spill disaster

May 1, 2010 4 comments

British Petroleum has a problem, and it’s spreading. I’m not just talking about the oil pumping at an alarming rate into the Gulf of Mexico. I’m talking about the slick of digital outrage that is rapidly becoming toxic to the BP brand and image.
As Ronald D. White wrote in the Los [...]

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Social media across the enterprise

April 17, 2010 No comments yet

This is a reprint of an article originally published in the Valiant Trust newsletter.
Social media across the enterprise
View more documents from Doug Lacombe.

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The Digital Discussion, an IABC talk in #yyc

January 27, 2010 No comments yet

Last week I had the privilege of speaking to about 50 IABC Calgary members at a session called “The Digital Discussion”.
As promised, the slides are below, and a nice review from Jessica Wilkinson is on her Wildrose PR blog
The Digital Discussion IABC Jan 2010
View more presentations from Doug Lacombe.

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