This week started with a bang for me — I got to spend Monday listening to marketing brainiacs at The Art of Marketing conference in Calgary, including two social media rock stars, Mitch Joel and Gary Vaynerchuk.
Joel is the president of Montreal-based Twist Image, a digital marketing agency, as well as [...]
In anticipation of the upcoming “The Art of Marketing” conference that’s coming to Calgary June 14, 2010, Sally Hogshead, internationally renowned speaker and author of the marketing best-seller ‘Fascinate” regaled me with tales of marketing triggers, the F-bomb, Jagermeister, and Tim Horton’s. Grab a Timmy’s and take thirty minutes to listen in:
Interview with Sally Hogshead
You [...]
In anticipation of the upcoming “The Art of Marketing” conference that’s coming to Calgary June 14, 2010, Mitch Joel, President of Twist Image and author of best-seller “Six Pixels of Separation” took a few minutes out of his busy schedule to speak to me about digital marketing. Grab a coffee and take twenty minutes to [...]
What happens when you throw a festival for Twitter users? You get a Twestival of course; one that quenches the thirst of attendees, typically at a local pub, but also slakes the thirst of people in developing nations.
This week, like many thousands of people around the world, I went to my [...]
This week I experienced something extraordinary, thanks to social media and the drive and compassion of three Calgary women.
Sixteen days after the devastating earthquake in Haiti, YYC4Haiti became the largest “tweetup” (a meet up of Twitter users) in Western Canada, raising an estimated $25,000 for the Red Cross in the process.
This most assuredly represents the [...]
Last week I had the privilege of speaking to about 50 IABC Calgary members at a session called “The Digital Discussion”.
As promised, the slides are below, and a nice review from Jessica Wilkinson is on her Wildrose PR blog
The Digital Discussion IABC Jan 2010
View more presentations from Doug Lacombe.
Twitter and Facebook:
Major players in Calgary efforts
to raise money for Haiti earthquake relief
What: YYC4Haiti, a Calgary fundraiser for the Canadian Red Cross Haiti Relief
When: Thursday, January 28, 5:30 p.m.
Where: Flames Central
Who: YYC4Haiti, a team assembled via Twitter. Contact information below.
CALGARY—Three Calgary women have spearheaded a team to mobilize the city’s social-media and business communities [...]
Everyone knows the first month of the New Year always represents an opportunity for change, renewal, and a fresh start. Calgary associations seem to be taking this fresh start very seriously with a dizzying array of events to choose from in Q1 alone. Forget six degrees (or pixels) of separation, if you go to all [...]
Short “Social Media 101″ presentation delivered to the Calgary chapter of the International Special Events Society.
ISES Social Media 101
View more presentations from Doug Lacombe.
The folks at Anduro Marketing and I have just kicked off a fun summer social media campaign for San Remo Ristorante.
San Remo Ristorante is an upscale, fine Italian dining establishment with three Calgary locations.
We’ll be using social media as a platform to share recipes, foodie and gourmand tips, photos, customer comments, Italian travel experiences, specials, [...]