Calgary marketing professionals are hot on e-marketing, and well they should be! As budgets and audiences migrate to digital, and social media comes more and more to the fore, any marketer without e-skills will be left in the dust.
Seventeen professionals took the plunge last fall, enrolling in the e-Marketing Certificate by the Canadian Marketing Association. [...]
For those of you in my CMA eMarketing course at Mount Royal University, here are a few of the promised items to aid you in your studies and the assignment.
For non-students, these are just good marketing links and probably worth a gander anyway.
First, a brilliant classic on web design, the Web Style Guide, 3rd Edition. [...]
For those of you taking my Canadian Marketing Association (CMA) eMarketing class at Mount Royal University, below are the required and suggested readings. Others may find this a handy reading list, no tuition required!
Also, many thanks to our first guest speaker, John Hutchings of Rare Method, who was not only kind enough to come and [...]
If you are a Firefox (web browser) user you are already a huge fan of tabbed browsing, add-ons, fast loading, and a sleek interface that is infinitely customizable. If you’re not using Firefox, get ye (or is that thee?) over to Mozilla.com, download and install forthwith.
I learned a great Firefox trick this morning I just [...]
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