Digital media and HR: how to find your ideal employee online

9 Aug 2016 Digital media and HR: how to find your ideal employee online

This post is part of our ‘Do you need digital media?’ series – an exploration of how digital media can help you meet your organization’s goals.

Employee recruitment can be tough. Your HR team wants to attract the best candidates, but let’s face it – in today’s job market the competition can be fierce. Droves of applicants are vying for a few coveted roles. And companies are competing against each other for the most qualified people.

If you want a leg up on the competition, you’ve got to get online. Digital media gives your company the opportunity to engage the best talent by making a powerful, positive impression on potential hires.

As Business News Daily states:

“While digital tools will never fully replace the human instinct necessary for identifying the right candidates, an ability to stay on top of technological trends could be a recruiter’s biggest advantage going forward.”

What you share about your company online can make all the difference when it comes to attracting top talent. With all the resources available, why not put your best face forward and use digital media to build your dream team? Check out our infographic below for ideas on how to get started.

Here’s how digital media and HR go hand-in-hand:

Want to learn more about how digital media helps all businesses? Take a look at our posts on reputation management and educating your target audience.

For more on how digital media is revolutionizing HR, Deloitte University Press has tons of info on the subject.

Need a refresher on employer branding? Harvard Business Review has got you covered.

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