
Facebook not always the smartest social ad spend
Here’s a million-dollar question in the world of digital marketing: Are marketers buying ads on the right channels? More and more money is being spent on…
Here’s a million-dollar question in the world of digital marketing: Are marketers buying ads on the right channels? More and more money is being spent on…
It doesn’t take a rocket scientist these days, poring over reams of data, to figure out where companies and businesses are focusing their media ad spending…
Recent quarterly financial results from Postmedia, the country’s largest newspaper chain, continue to indicate in a dramatic way the shift that is taking place in the…