Top 10 social media scams and why they work

Top 10 social media scams and why they work

In our last blog post, we talked about voice, vision, and values. Perhaps that got you thinking about Communicatto’s vision and values.

I think everyone agrees that we wear our hearts on our sleeves. We’re cheeky and geeky but also committed to leaving the world a better digital place. And that’s where social media scams come into the picture.

We love digital spaces. But the truth is that there are plenty of scams out there on social media. And too often people get sucked into falling for those scams.

Staying safe from social media scams

The folks over at Panda Security and Siege Media created a super handy infographic highlighting the top 10 social media scams, how to spot them, why they work, and what you can do to avoid them. Call sharing this infographic our good samaritan PSA for the day:

It’s no secret that people love social media. Whether it’s Facebook which has over 2 billion active users as of October 2018, Instagram with its 1 billion users or LinkedIn with its 590 million users, each platform offers a unique place to interact with friends, family and sometimes strangers.

Although these platforms allow us to connect with others, they can also pose a threat if we aren’t cautious. There are many scammers on these social media channels. Both individuals and businesses have lost over $100 billion due to internet fraud. In 2017, the Better Business Bureau reported 45,811 scams in the U.S., and in 2018 that number rose to 48,369 scams.

Scams might be common, but the techniques that scammers use can vary. To help you identify common scams on social media and prevent them from occurring, we have an infographic on 10 social media scams and how to spot them.

You can check out the whole infographic below:

Avoiding troublesome traps and bait-ridden bombs

Most people on social media are honest and upfront folks. But some are more malicious. And no one likes being subject to or falling for scams.

If you need help navigating the landmines of online marketing and audience engagement, drop us a line. Communicatto can help diffuse any bait-ridden bombs before they go off and steer you clear of troublesome traps so that your social media stays scam-free!

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